For the launch of the Nike Tech Pack Hyperfuse collection, I was the lead designer for this entire store take-over at Blends, a sneaker shop in Beverly Hills. The design was informed by the aesthetic of the Tech Pack, and technology of the product. Frosted Acrylic, suspended invisible busts, and neon light created a modern, minimalistic product display.
It was also featured on Hypebeast: hypebeast.com/2015/5/nike-tech-pack-hyperfuse-windrunner-installation-blends-beverly-hills
I was the lead designer for this installation at Blends, in Beverly Hills, for the launch of the Air Max 1 Women’s City Collection. The collection included six Air Max 1 shoes, each with distinct floral patterns to celebrate six cities known for their fashion sense and passionate running populations. London, Milan, New York, Paris, Shanghai and Tokyo were all represented, culminating with a large-scale footwear sculpture constructed from real flowers.
For the launch of the Nike Air Max Zero, I was the lead designer for this entire store take-over at Kith, a sneaker shop in New York City. A timeline was used to demonstrate how Air Max technology has captivated footwear fanatics since its introduction to the world on March 26, 1987. 28 years later, the debut of the Air Max Zero was celebrated with neon signs, video displays, and a time capsule history tracing its evolution over three decades of development.